Organic, intentional, beautiful. And a bit mysterious.
20 years of building and scaling Noel Talent Partnerships, her executive search firm at the intersection of life sciences and leadership. She knew biotech. She knew precision. And she knew what it means to find the right fit, not just any fit.
Then fifteen years ago, a T1D and autoimmune diagnosis gave her a different kind of education. She learned what it truly means to hold everything you consume to a higher standard. That experience did not just change her health. It launched Noel 2.0.
She founded Hibiscus Market on a simple belief: what you put in your body matters, community heals, and the bar for both can always be raised. The wine was always the missing piece. She knew it before she found it.
If you hold that standard everywhere else, the glass in your hand cannot be the exception. Noel had been tasting rosé for years. She knows it better than most sommeliers. And she had never found one that matched.
So she went looking. She traveled from Walla Walla, Washington through southern France, through producers in India and Thailand. Not looking for a rosé. Looking for the right one. She found it in the south of France: a 100% Grenache Rosé from an 11th-century organic estate, certified by ECOCERT France. The Lucky name in gold on a matte black bottle that refused to be ignored in a room full of pastels.
Then she met Lucky. Some things cannot be planned. The name, the bottle, the wine, the mission. Not four separate things. The same belief, said four different ways.
Lucky En Vue was built for endless summer days that stretch into golden sunsets, or the days you wish to be transported there. Noel lives her best and healthiest life in Naples, Florida with her three children.
